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CLIENT
Duolingo
MY ROLE
Designer (shared), Creative Director, Copywriter (shared)
PARTNERS
Pegy Korat, Madelaine Henriques
DUOLINGO X NETFLIX
2020
As people age their ability to learn new languages weakens, making Duolingo's goal of encouraging 16-22 year olds to make language learning part of their daily routine a real challenge. The key to success is to make sure that the task at hand is enjoyable. So the question becomes, how do we make learning a new language fun?
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